Braden LightNov 15, 20212 min readHow fair is too fair?Every business owner has come across the dilemma of problem people or under-performers in their business. It is a tough position to be...
Braden LightNov 5, 20212 min readFollowing the ProcessOver the years, I've had sales people, business owners and marketing people come to me all asking the same question. "Braden, our sales...
Braden LightAug 26, 20212 min readWhy are my salespeople "crazy busy" yet sales well down?Who has not yet come across the phenomenon of the reverse activity sales ratio? Why is it, when sales are slow, your sales people are...
Braden LightAug 25, 20212 min readHow to get the most out of remote meetingsRemote employees... the forgotten, the left out, the ignored. This is the feeling that many remote employees have, and the reason many of...